Amwaj Jewellery

Amwaj Jewellery is a homegrown Emirati fine jewellery brand that has been designing both bespoke and high jewellery since 1999. Located in the Al Hisn area of Abu Dhabi along Hamdan Bin Mohammed Street, the brand draws its name and creative spirit from the powerful force of ocean waves — amwaj in Arabic — that give rise to sought-after treasures. Each piece tells a tale of dancing light on the gradient ocean surface, translated through unparalleled contemporary design into wearable art that transcends time and space.

As a world-leading Arabian jeweller, Amwaj Jewellery upholds the values of storytelling through experienced craftsmanship and innovative design. The brand brings exceptional stones to life through detailed, innovative work, creating iconic pieces that reflect Emirati tradition, culture, and heritage as sources of inspiration. With a 4.8-star rating on Google Maps based on 30 reviews, Amwaj Jewellery has earned recognition for its distinctive designs and attentive customer service.

Collections & Services at Amwaj Jewellery

Amwaj Jewellery offers several distinct collections and service categories, each catering to different occasions and personal styles:

• High Jewellery — Statement pieces featuring exceptional stones and intricate craftsmanship for those seeking extraordinary, one-of-a-kind creations
• Bridal Collection — Curated jewellery designed specifically for weddings, helping brides select pieces that complement their most memorable day
• Bespoke Service — Custom jewellery design tailored to individual preferences, allowing clients to create unique pieces from concept to completion
• Eclipse Collection — The latest collection from Amwaj, offering contemporary designs that make a bold statement

The brand also offers individual product categories including bangles, earrings, rings, and pendants, each crafted with the same commitment to quality and design excellence that defines every Amwaj piece.

The Designer & Heritage Behind Amwaj Jewellery

Fatima Al Dhaheri is the creative force behind Amwaj Jewellery's development and distinctive design language. Her journey in the field of jewellery began in 2010 when her father encouraged her to take on the family jewellery business. Fatima pursued formal education at the Gemological Institute of America, refining her skills and learning the intricacies of diamond and coloured stones. Under her vision, Amwaj transformed into a regionally renowned and reputable brand exuding quality, creativity, and remarkable designs.

Fatima describes her design philosophy as rooted in childhood memories: "It all started with my love of playing dress up with my mother's jewelry at a very young age. My journey in design is all about recreating those playful experiences for women with my jewelry. Our tradition, culture, and heritage act as a source of inspiration for my designs, which are a reflection of how I perceive the world and the many interactions I have with inspirational women and their stories." This deeply personal approach gives each Amwaj piece a narrative dimension that goes beyond mere adornment.

Customer Reviews & Ratings

Amwaj Jewellery holds a 4.8-star rating on Google Maps based on 30 reviews. Google Maps reviewers consistently highlight the brand's exceptional quality, unique designs, and professional customer service. Several recurring themes appear across customer feedback:

• Professional and attentive service — Multiple reviewers specifically mention staff members like Danielle for their professionalism, helpfulness, and patience during the selection process, particularly for wedding jewellery
• Exceptional craftsmanship and quality — Reviewers describe each piece as crafted "with so much love for detail and elegance," noting that the quality is extraordinary
• Unique, timeless yet modern designs — Customers praise the designs as "truly unique — timeless and yet modern," distinguishing Amwaj from conventional jewellery offerings

One reviewer noted having "an exceptional experience with Danielle from Amwaj Jewelry when selecting wedding jewellery pieces," describing the process as "effortless and pleasant" thanks to attentive consultation. Another reviewer expressed being "absolutely thrilled by Amwaj Jewellery," emphasizing that every single piece reflects meticulous craftsmanship and elegance.

Amwaj Jewellery in Abu Dhabi

Amwaj Jewellery's main showroom is located at W2 Al Qemzi Building on the corner of Hamdan Bin Mohammed Street and Al Nasr Street, next to Arab Bank in Abu Dhabi. The boutique also operates a Dubai branch at Wafi Mall on Oud Metha Road in Umm Hurair 2. Both locations provide clients the opportunity to view and experience the collections in person.

The Abu Dhabi showroom operates from 9:00 AM to 10:00 PM, Monday through Saturday, with general inquiries available during these hours. Google Maps data indicates the boutique closes at 22:00 and offers delivery service. Clients can book appointments through the website for a personalized shopping experience.

Booking & Contact Information

Amwaj Jewellery offers multiple ways to connect with their team. Clients can call the Abu Dhabi boutique at +971 2 631 5600 or the Dubai branch at +971 4 396 3875 for general inquiries. Email correspondence is handled through info@amwaj.ae, with an Amwaj sales executive responding as soon as possible. WhatsApp messaging is also available for direct assistance. Appointments can be booked online through the official website, ensuring dedicated time with a knowledgeable consultant for bridal selections, bespoke consultations, or collection viewing.

Common Questions

Does Amwaj Jewellery offer custom bespoke jewellery?

Yes, Amwaj Jewellery offers a bespoke service that allows clients to create custom jewellery pieces tailored to their individual preferences, from initial concept through to completed craftsmanship.

What are Amwaj Jewellery's operating hours?

The Abu Dhabi showroom operates from 9:00 AM to 10:00 PM, Monday through Saturday. Contact the Dubai branch directly for their current hours at Wafi Mall.

Where are Amwaj Jewellery's boutiques located?

The main showroom is in Abu Dhabi at W2 Al Qemzi Building, Hamdan Bin Mohammed Street corner Al Nasr Street, next to Arab Bank. The Dubai branch is located inside Wafi Mall on Oud Metha Road.

Does Amwaj Jewellery offer bridal jewellery?

Yes, Amwaj Jewellery has a dedicated Bridal Collection designed specifically for weddings, with consultants available to guide brides through the selection process for their special day.

How can I book an appointment at Amwaj Jewellery?

Appointments can be booked through the official website at amwaj-jewellery.com. You can also call the Abu Dhabi boutique at +971 2 631 5600 or reach out via WhatsApp for scheduling.

Who is the designer behind Amwaj Jewellery?

Fatima Al Dhaheri is the designer and creative force behind Amwaj Jewellery. She studied at the Gemological Institute of America and has been leading the brand's design vision since 2010, drawing inspiration from Emirati heritage and her personal experiences.

Does Amwaj Jewellery offer delivery service?

According to Google Maps data, Amwaj Jewellery offers delivery service. Contact the boutique directly for details on delivery options and policies.

Whether you are seeking a statement piece from the High Jewellery collection, a meaningful bridal selection, or a bespoke creation that tells your own story, Amwaj Jewellery brings decades of craftsmanship and Emirati design heritage to every piece. Compare fine jewellery options on Ilistify to find the perfect match for your style and occasion.